The video pokes fun at the district's lifestyle, with Psy cavorting through a world of speedboats, yoga classes and exclusive clubs. The Gangnam of the title is Seoul's wealthiest residential and shopping district, lined with luxury boutiques, top-end bars and restaurants frequented by celebrities and well-heeled, designer-clad socialites. presidential candidate Mitt Romney doing the dance at the Republican convention, while West Indian batsman Chris Gayle has adopted it for his celebrations at the ongoing World Twenty20 cricket tournament.Įven Stalinist North Korea jumped on the bandwagon, posting a Gangnam Style parody on its official government website that mocks Park Geun-Hye, the conservative front-running candidate in South Korea's presidential election. Jay Leno's Tonight Show produced a mock-up video showing U.S. His horse-riding moves have been imitated, parodied and referenced in almost every conceivable context. The video to Gangnam Style, featuring Psy's much-imitated horse-riding dance, went viral after its July release on YouTube, where it has now notched up more than 350 million views.Īlmost overnight, Psy was transformed into South Korea's best-known cultural export, succeeding where the manufactured girl and boy bands of the homegrown "K-pop" phenomenon have failed, by breaking into the US market.ĭespite being sung almost entirely in Korean, the song is currently top of the British charts and number two on the US Billboard's Hot 100 chart.ĭuring a hugely successful US promotional tour last month, Psy made a guest appearance at the MTV awards in Los Angeles, taught his signature dance to Britney Spears, and was given a cameo role on NBC's Saturday Night Live. "It's a golden opportunity to show the world how well we Koreans play," Psy shouted. I'm just a fat man with two kids," the singer told the ecstatic, dancing crowd at the show – streamed live to an international audience via YouTube. "I did not get here because I was worthy of it. The municipal government closed off part of the city centre and extended subway operations for the estimated 80,000 fans who packed the open venue outside Seoul City Hall and spilled out into the surrounding streets.
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South Korean rapper Psy brought his hit Gangnam Style home Thursday with a raucous free concert in Seoul, capping a month of global chart success that turned the chubby 34-year-old into a national hero.